• Generated insights for Stakeholders to access ROI on various campaigns on Store level using Salesforce Analytics Studio.
• Defined methods to analyze customers and developed reports to access buying behavior of all European customers
• Strategized methods to connect various data sources and setup a combined dataset to visualize holistic overview.
• Programmed various dashboards using SAQL and SOQL to develop dashboards and create deep insights on Country and individual regions
• Trained team members and provided insights on usage of Automated dashboards in Salesforce.
• Addressed to pain points from various Stakeholders and proposed new solution to help cater to generate specific insights
• Thoroughly accessed various requirements from different departments to understand and propose new methodologies for tracking and building reports.

• Analyzed existing tracking setup and proposed state of the at solution for generating reports
• Gathered information from various departments and designed a high-level dashboard to cater individual requirements
• Contributed towards generating revenue by providing insights for targeted audiences during various online campaigns
• Connected Datawarehouse to Datastudio using cloudSQL solution to generate insights for customers on Fiber and postpaid plans.
• Collaborated with various IT departments and contributed majorly towards connecting all applications under single tracking solution in order to have simplified and single source solution
• Gathered Stakeholders requirement and transitioned the KBR's/KPI's to Reports using Adobe analytics, Google analytics and Looker Studio.

• Developed Analytics Architecture and Strategized ways to solve complex analytics requirement by brainstorming ideas with stakeholders.
• Successfully understood clients requirement and transitioned the KBR's/KPI's to Reports on required dashboards
• Adhered to best practices and Methodologies in-order to provide Quality analytical solutions by using tools such as Adobe analytics, DTM, Adobe Social, Google Analytics and GTM
• Lead a team of 6 members and created various POC’s for clients thereby helping Tech Mahindra to win various projects and even helped clients analyze various marketing actions in-order to increase revenue.

• Analyzed various resources using Google Analytics and GTM in order to keep track of orders and user on page time duration to understand the Ordering Funnel
• Assisted the team in overcoming various risk factors ensuring smooth delivery of the KPI’s
• Engaged with the key stakeholders to propose effective Analytics solutions.
• Analyzed the business strategy and the environment of the business. Formulated market research and financial analysis to fortify the analysis with realistic cash flow.
• Established strong foundation for cost effective IT solutions to clients.
• Created RFP’s, HLD’s, LLD’s, Power point presentations and Technical Specification Documents for clients needing analytics solutions.

• Developed Strategies to deal with complex scenarios and effectively addressed the risk factors and accordingly formulated future business plans.
• Developed effective modes of communication for client’s in-order to get an ease of services.
• Resolved complex scenarios, designed practical solutions, implemented cost-effective plans and developed overview of the project.
• Developed Strategies for the project simultaneously understanding the services demand and customer’s requirements.

• Providing web analytics reports, analysis, training & support to strategists
• Created various custom metrics and custom dimensions to collect dynamic user data.
• Effectively handled client by understanding there key objectives, Used effective negotiation skills and communication skills to win new business opportunities.
• Leading tagging efforts by working with project managers, stake holders, UX & IT.

• Analyzed the microsites using tools such as Webmasters, Google analytics and Google Tag Manager
• Created various Data layers to display Page impressions, Offer displays and Tracking events.
• Analyzed various resources using Google Analytics and GTM in order to keep track of orders and user on page time duration to understand the Ordering Funnel.

• Effectively coordinated with the clients and provided smooth communication channel in reaching project targets.
• Requirements gathering, Man Hours, Cost Estimation, Technical &Commercial Proposal creation.
• Developed strategies for sales and pre-sales team to win new business development projects.

• Developed various websites using MVC structure like Joomla, WordPress and Magento
• Estimation, design and development of various modules, Bug fixing and maintenance of the website
• Coordinating with the testing team for fixing bugs and ensuring smooth delivery of the project.

• Website updating and Maintenance, Updating team Leader with website status
• Understanding client requirements and developing mockup for client verification and communicating with client and understanding the scope of requirement.